Brand Consolidation in FSI: Using Animation to Align Messaging
Liberty Mutual is folding Safeco into a single brand. John Hancock became Manulife John Hancock. Brand consolidations create a flood of communication needs. Animation is the fastest way to keep up.
May 25, 2026
Corporate CommsAnimation vs Live Action for Internal Comms in Banks
Internal comms teams in banking default to talking-head videos. Animation is often the better format. Here is a clear framework for choosing between them.
May 22, 2026
From Dense Policy Doc to 90-Second Animation
FSI customers and partners do not read 12-page policy documents. They watch 90-second animated explainers. Here is how to translate one to the other without losing the substance.
May 19, 2026
Sales & MarketingWhy FSI Marketing Teams Are Bringing Animation In-House
Large FSI firms have been outsourcing animation to specialist agencies for years. That model is breaking down as launch cadence accelerates. Here is what is replacing it.
May 16, 2026
Corporate CommsAI Rollout Comms in Financial Services: An Animation-First Playbook
AI tools are landing inside every major FSI firm in 2026. The communication challenge is bigger than the technology. Here is how to use animation to roll AI out across staff.
May 12, 2026
Corporate CommsAnimated Explainers for M&A in Financial Services
M&A in financial services creates a flood of communication needs across staff, partners, and customers. Animated explainers are the fastest way to align messaging without sacrificing nuance.
May 9, 2026
Video StrategyExplainer Videos: When to Use Them and How to Produce Them
Explainer videos turn complex ideas into clear, short content. Here is when they work, when they don't, and how to produce them without spending $20K on a single animation.
April 7, 2026

The 8-Step Video Asset Management Framework for Enterprises
August 13, 2025

Meet the Mini Kit 4: Business Video Camera Kit
July 28, 2025

How to Create a Hype Reel Video for Business
July 14, 2025

Animation Storyline Planning: Stories that Drive Action
August 21, 2024

The Different Kinds of Video Animation for Businesses
August 16, 2024
Create Effective Animated Business Videos
July 2, 2024
How to Plan a Video Using Shootsta's FREE Video Plan
June 20, 2024

Our BIGGEST Updates to the Shootsta Platform
May 14, 2024