11 years of scalable video. 70,000+ projects.
Impact Video
Awards 2026.
Celebrating the businesses, teams, and people using video to train, sell, communicate, and tell stories that move the world forward.
Entries open June 1 - July 31, 2026. Winners announced September 3.
Set the scene
A minute on the Impact Awards.
A short hype reel introducing the program and the categories.
0+
Videos produced
0
Years of scalable video
0
Categories to enter
0
Judging criteria
What the awards recognise
Celebrating high-impact video, at the world's leading companies.
The Shootsta Impact Video Awards recognise the most impactful and innovative use of scalable video by leading companies around the world.
These awards spotlight how organisations are transforming business touchpoints, from learning and communication to sales and storytelling, through creative video produced at scale.
Nominations are open to teams that have used video this year to solve a real business problem. If your work moved a number, changed a behaviour, or made people feel something, put it forward.
From last year's panel
The kind of work that wins.
A few standout entries from the 2025 Shootsta Impact Video Awards. Different industries, different formats, same standard.
Innovation Trailblazer
DUAL Insurance
Best Sales Video
Ecolab
Best Product Demo
AET Tankers
Best Animation
Aquila Clean Energy
Project Excellence Awards
Eight categories for the projects that moved the needle.
From a brand film to a learning module, from a 1:1 sales video to a 3D animation. Enter the category that fits the work.
Best Brand Story
The most compelling video that captures a company's mission or identity.
Use casesCEO vision films, cultural identity, rebrand launches, ESG storytelling, global "who we are" sizzle reels.
What makes a great brand story videoBest Product Demo
Product features shown with clarity, creativity, and impact.
Use casesFeature launches, explainer videos, "how it works" walkthroughs, integration demos, side-by-side comparisons.
What makes a great product demo videoBest Social Video
The most engaging content on social channels - organic or paid.
Use casesShort-form trailers, product teasers, employee takeovers, event recaps for LinkedIn or Instagram.
What makes a great social videoBest Learning Video
Onboarding, compliance, or instructional content that drives repeatable value.
Use casesOnboarding series, microlearning modules, compliance training, leadership playbooks.
What makes a great learning videoBest Customer Story
Authentic case studies that bring customer success to life.
Use casesCustomer testimonials, joint case studies with metrics, transformation journeys, ROI-driven impact videos.
What makes a great customer story videoBest Internal Comms
Drives clarity and engagement inside the organisation.
Use casesLeadership updates, mission refreshes, change management explainers, recognition videos, internal campaigns.
What makes a great internal comms videoBest Sales Video
Shows product value and drives compelling calls to action.
Use cases1:1 prospecting videos, value-prop explainers, reference snippets, follow-ups, "why us" sales openers.
What makes a great sales videoBest Animation
Animation work that delivers a creative, on-brand video.
Use cases2D and 3D explainers, policy walkthroughs, data storytelling, support how-tos, motion graphic teasers.
What makes a great animated videoPeople & Team Awards
Six categories for the humans behind the work.
Recognition for the individuals and teams who built the systems, pushed the boundaries, and made video a real capability inside their business.
Content Hero of the Year
For the most prolific or consistent creator across the year.
Use casesVolume of output, range of formats, and consistency over time.
How to become your team's content heroMost Impactful Use of Shootsta
Bold, unexpected, or clever applications of Shootsta's platform, Kit, or services.
Use casesCreative re-uses, mash-ups, or use cases we did not see coming.
Video Champion - Business Impact
Someone who has embedded video across their organisation to drive measurable change.
Use casesInternal advocacy, cross-team adoption, attributable business outcomes.
How to be a video champion at workTeam of the Year - Video at Scale
A team that has nailed repeatable, high-quality video workflows across multiple touchpoints.
Use casesVolume, quality, and the systems behind it.
How to build a video team that scalesInnovation Trailblazer
For an individual pushing boundaries with new formats, techniques, or use cases.
Use casesFirst-of-its-kind work, experimental formats, or new applications.
How teams innovate with videoShootsta Ecosystem Star
Judge-voted recognition for collaboration, creativity, and community spirit.
Use casesThe person who lifts the whole room.
Recognition that matters
Bold ideas.
Real impact.
The Impact Awards exist to celebrate the teams turning video into a business advantage. If your work this year moved a number, changed a behaviour, or made people feel something - put it forward.
How the panel judges entries
Five criteria. Every entry. Same lens.
01
Creativity
How original, engaging, or unexpected is the final result? Does it stand out creatively in its format, story, or execution?
02
Business or Social Impact
What measurable value has the project delivered? ROI, audience engagement, internal outcomes, or broader social good.
03
Innovation
Has the team used Shootsta in a new or strategic way to solve a problem, push boundaries, or create something fresh?
04
Best Practice
Does the project demonstrate smart, scalable, or repeatable approaches that others can learn from?
05
Collaboration
How well did the internal teams and Shootsta work together to bring the project to life? A strong example of partnership.
What winners receive
A trophy is just the start.
01
Recognition across the Shootsta network
Finalists and winners are featured across Shootsta's channels: newsletters, social media, and a media announcement.
02
Commemorative plaques
Beautifully designed plaques for key team members, including any third-party contributors or partners involved.
03
In-office presentation
Finalists and winners can be personally presented with their award, with your core team and a key sponsor. Logistics permitting.
04
Professionally produced interview
Winning teams are spotlighted in a Shootsta-produced video interview. Your story, your team, your impact. Perfect for internal sharing or LinkedIn.
Who took home a 2025 award
In good company.
Last year's winners included Qantas, Rio Tinto, Stryker, ASML, Clinique, Ecolab, IFM Investors, Cash Converters, and more.
When everything happens
Three dates worth pinning.
Entries open
June 1, 2026
Submit nominations through to July 31
Judging period
August 3 - 27, 2026
Panel reviews every entry against the criteria
Winners announced
September 3, 2026
Awards presented or shipped by end of September
Quick answers
Frequently asked questions.
Who can enter the Shootsta Impact Video Awards 2026?
Any business or team that has used Shootsta to produce video work between January 2025 and July 2026 is eligible to enter. Both Shootsta clients and Shootsta team members can submit nominations. There are 14 categories spanning project work (Brand, Product, Social, Learning, Customer, Internal Comms, Sales, Animation) and people or team recognition.
When do nominations open and close?
Entry submissions open on June 1, 2026 and close on July 31, 2026. Judging runs from August 3 to August 27, 2026. Finalists and winners are announced on September 3, 2026, with awards presented or shipped by the end of September.
How are the awards judged?
Every entry is reviewed against five criteria: Creativity, Business or Social Impact, Innovation, Best Practice, and Collaboration. The panel scores each criterion to identify finalists and winners in every category. Key Shootsta team members involved in winning projects may be included in the recognition.
What do winners receive?
Winners receive a commemorative plaque for key team members and third-party contributors, recognition across Shootsta's channels including newsletters and social media, a personal in-office presentation where logistics allow, and a professionally produced video interview spotlighting their story and impact.
How many award categories are there?
There are 14 categories in total. Eight Project Excellence Awards: Best Brand Story, Best Product Demo, Best Social Video, Best Learning Video, Best Customer Story, Best Internal Comms, Best Sales Video, and Best Animation. Six People and Team Awards: Content Hero of the Year, Most Impactful Use of Shootsta, Video Champion - Business Impact, Team of the Year - Video at Scale, Innovation Trailblazer, and Shootsta Ecosystem Star.
Can I enter the same project into more than one category?
Yes, projects can be entered into multiple categories where they fit the criteria. A brand film could be entered into Best Brand Story and Best Animation, for example. Each entry is judged on its own merits in each category.
Is there a fee to enter?
No, entering the Shootsta Impact Video Awards is free for all eligible businesses, teams, and individuals.
Submit your entry
Nominate your team.
Tell us about the project or person you want to put forward. The more detail the panel has, the better.
Entries open June 1 - July 31, 2026.