Animated business videos–a way to transform how your business communicates with clarity and creativity. 

If you're looking to enhance your business messaging without the logistical hurdles of live-action filming, animation offers a compelling alternative. Whether it's explaining the nuances of SaaS platforms, detailing tech processes, or conducting employee training, animation makes your message accessible and memorable. Join us as we explore how leveraging animated videos can revolutionise your business communication strategies, with practical insights and innovative solutions from us–Shootsta.

Why animated videos work for business

1. You don’t have to film anything

One of the advantages of using animated business videos is the efficiency it brings to the table. Unlike standard video production, animation does not require any filming. Animation removes common challenges like coordinating schedules, sourcing on-camera talent, organising equipment and securing locations, which can be particularly taxing for companies without a dedicated video production team. 

This is a significant benefit for businesses, especially small teams or startups, that may have limited resources and cannot dedicate the time and effort required for extensive shoots. Animated videos can streamline businesses' approach to video content and allow for more, high-quality videos to be produced that align with the company's branding and communication goals. 

2. Simplifying complex concepts with animation

Animation is especially effective for simplifying and explaining theoretical concepts or complex ideas that are challenging to capture on film. This capability makes it an invaluable tool for industries such as SaaS, technology, software development, and training. These sectors often deal with abstract concepts and intricate processes that can be difficult to visualise and understand through traditional video or text alone.

So whether it's visualising large-scale data interactions, simulating software environments, or guiding viewers through step-by-step processes, animation provides a flexible and dynamic platform for conveying detailed content in a straightforward and engaging way. This flexibility is why animation remains a preferred medium for educational content, tutorials, and explainer videos across various industries.

3. Strategic distancing & maintaining message continuity

Animation offers a unique advantage in creating a strategic distance between the message and the messenger, which can be crucial for certain types of business communications. There are times when messages might be sensitive or impersonal, such as HR announcements, policy updates, or regulatory information, where having a human face delivering the content could inadvertently colour the message with personal bias or emotional undertones.

By using animated business videos, companies can deliver these messages in a neutral, consistent manner. This approach not only helps in maintaining the focus purely on the content but also ensures that the message is clear and received as intended without personal biases. 

Animation also resolves the issue of employee’s leaving the business. When key employees leave, any content featuring them can quickly become outdated, necessitating costly and time-consuming re-shoots. Animated content avoids this problem entirely, as it does not rely on the presence of current employees to stay relevant. This durability makes animation an efficient and long-term solution for delivering important company messages that need to stand the test of time.

How Shootsta simplifies animated business videos

At Shootsta, we recognise that while animation can be a powerful tool for business communication, the process traditionally takes considerable time and can be costly. Understanding these challenges, we have committed ourselves to removing the barriers that often deter businesses from leveraging animated videos. 

Our approach is centred on simplifying the animation process, making it more accessible and less intimidating for our customers. We've streamlined each step of production, from conceptualisation to final delivery, ensuring that even those with limited experience in video production can easily create high-quality animated business videos. 

By reducing the complexity and cost associated with animated video production, Shootsta empowers businesses of all sizes to harness the potential of animation. Whether it’s enhancing internal communications, explaining complex products, or engaging customers with compelling marketing content, our platform makes animated business videos accessible to all. 

Shootsta animation examples

Simply Modern

Simply Modern specialises in creating people-centric stories that resonate with audiences.

Printshop

This style employs bold text and vibrant colours to effectively highlight important messages, ensuring they stand out.

Screen Ipsum

This style enhances software demos and animations by infusing them with energy and vibrancy.

Shape Shifter

Shape Shifter shares complex ideas with bold abstract characters and icons, excelling in displaying graphs & iconography.

Doodle-do

Animate on a chalkboard, whiteboard, or paper with thousands of characters and illustrations with the versatile, Doodle-Do.

The Architect 

The Architect offers elegant line animations with a calm and flexible style for various animation needs

Take your business communication to the next level with animation today! 

Animation has proven to be a versatile and effective medium for conveying complex information, enhancing storytelling, and engaging audiences in a unique and memorable way. With Shootsta, you have a reliable partner that understands the intricacies of animated video production. Whether you need bespoke animations tailored specifically to your brand's voice and vision, or you're looking for quick, templated animations that can be customised easily, we have the tools, expertise, and resources to meet all your needs. 

Ready to animate your next project with Shootsta? Contact us now to discuss how we can help bring your ideas to life with professionalism and creativity. Let's make your message move!