Plant Nutrition & Agriculture
How Haifa Scaled Marketing and Sales Videos Across Europe with Shootsta
“Shootsta gave us the tools and confidence to create professional videos in-house—fast, fun, and on-brand.”
Nadia van Dam — Marketing Communications Manager, HAIFA North West Europe
The challenge
Haifa North West Europe, a global leader in plant nutrition, needed a scalable way to communicate consistently and effectively across Europe in multiple languages. Their marketing and sales teams were looking to produce high-quality video content, but lacked the resources and support to do so. They needed a solution that was fast, easy to use, and would maintain their brand standards across all touchpoints.
The solution
Haifa partnered with Shootsta to streamline their video production. Using Shootsta’s platform and simplified workflows, they were able to produce videos quickly and efficiently—without compromising on quality. From partner stories to promotional pieces, the team could now create videos that were on-brand, engaging, and ready to share—even localized into different languages by regional partners.
The results
Video has become a powerful tool for Haifa’s marketing and sales teams. Their content now drives stronger engagement, more shares, and increased credibility with customers. By streamlining production and removing traditional barriers, Shootsta has helped Haifa shift to a more visual, localized way of communicating—and they’re just getting started.
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Stronger engagement
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