Industrial & Logistics
Charter Hall enhances communication with Shootsta’s on-demand video platform
“The most valuable thing about Shootsta is that I can do videos on the go”
Hayley Johnston — Digital Engagement Manager
The challenge
Charter Hall, a property and fund management firm, faced significant challenges with their communication strategies. Relying on traditional agencies for video production was costly and inflexible. This reliance not only raised operational costs but also limited the frequency and effectiveness of their communications. As a result, Charter Hall found it challenging to engage meaningfully with both employees and clients.
The solution
To address these challenges, they sought a more flexible and cost-effective solution. After exploring various options, they decided to switch to Shootsta’s on-demand video production platform and services. The platform allowed them to quickly produce high-quality videos, supported by Shootsta’s expert team to ensure alignment with their communication goals. This shift enabled Charter Hall to replace traditional communication methods with concise and engaging videos, making their messages more personal and impactful.
The results
The move to Shootsta’s platform yielded significant benefits for Charter Hall. They experienced a substantial increase in engagement rates, allowing for more meaningful connections with employees and clients. Additionally, the cost savings from switching to Shootsta allowed Charter Hall to increase the frequency of their communications. Overall, the switch to Shootsta’s platform made Charter Hall’s communications more effective and engaging.
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Significant increase in engagement
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Reduced costs
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Increased communications frequency
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