Clean Energy Case Study
Aquila Clean Energy APAC Scales Video with Shootsta
Aquila Clean Energy APAC built a video library from scratch with Shootsta, producing 1+ videos per month without adding headcount or agency overhead.
“We weren't looking for a full agency offering, we wanted creative flexibility and cost control and Shootsta delivered on both fronts. With Shootsta, you're not just getting a platform, you're gaining an expert extension of your team. I can't recommend working with them enough.”
Kelly Weber - Head of Communications APAC, Aquila Clean Energy
The challenge
Aquila Clean Energy APAC had a small communications team that needed to build their communication function from the ground up. Video was key for brand growth, talent attraction, and culture-building. However, editing took too long, budgets were tight, and agency models lacked flexibility. As a growing clean energy company, they needed to move quickly to establish their brand presence in the APAC market, but the comms team was already managing multiple priorities with limited resources. Hiring a dedicated video producer was not in the budget.
The solution
They partnered with Shootsta for access to on-demand videographers, editors, and a la carte video services. Beyond production and editing, the partnership included expert guidance on B2B video content strategy to help achieve business objectives. Shootsta effectively became an extension of Aquila's small team, providing the production capacity they needed without the overhead of full-time hires or long-term agency retainers. The team could scale up for busy periods and dial back when other priorities took precedence.
Learn more about Shootsta's corporate video production and testimonial videos.
The results
The team built a content-rich video library from scratch, averaging at least 1 video per month without increasing headcount. Results included increased social media presence, an authentic snapshot of work life for recruiting, and amplified company culture, all within budget, without agency overhead. The video library now serves as a reusable asset bank for investor presentations, recruitment campaigns, and social media content across multiple APAC markets.
12+
Videos a year
↑
Social media presence
$0
Added resource cost
More about Aquila Clean Energy APAC and Shootsta
- How did Aquila Clean Energy start a video program with a small team?
- Aquila Clean Energy APAC partnered with Shootsta for on-demand videographers, editors, and B2B content strategy. They produce at least 1 video per month without hiring additional staff, building a video library from scratch.
- Can a small communications team produce professional videos?
- Yes. Aquila Clean Energy's small comms team uses Shootsta's on-demand services to produce professional videos consistently. Shootsta acts as an extension of their team, handling production and editing so they can focus on strategy.