Animated Video Production for Business

An animated video production company is a vendor that scripts, storyboards, illustrates, animates, and edits video content for businesses. Most produce 2D character animation, motion graphics, kinetic typography, whiteboard animation, and infographic videos. The best ones also include scriptwriting support, brand kit integration, and revision rounds. Shootsta is a global animated video production company with offices in Sydney, London, Singapore, and San Diego.

Video animation for business is animated video made for commercial use rather than entertainment. The most common format is the explainer video, which breaks down a product or a service. Product feature overviews come next, then internal comms animations for HR or policy rollouts, social media animations, and animated infographics. Most business animations run 30 to 90 seconds. They are built for a website, a sales deck, or a social channel.

Animated corporate video production is the process of making animated video for a corporate audience. That includes explainers, internal comms animations, training modules and town hall openers. It also covers animated CEO updates, animated case studies, and animated lower-thirds for live action content. Enterprise teams reach for it when the subject is abstract, such as software, financial products or processes. They also use it when filming executives is too slow, or when the content needs a multi-year shelf life. Shootsta runs animated corporate video production at scale on a fixed monthly subscription, with a first cut in around 10 days.

Shootsta extends an in-house team rather than replacing it. Most in-house teams can design. Few have a motion designer sitting spare when three explainers land in the same fortnight. You keep the brand thinking, the messaging and the sign-off. We take the scripting, storyboarding, illustration and animation hours that were pushing your team past capacity. All of it runs inside your brand kit, so the output looks like yours. Teams usually start with the queue of animations that keep getting bumped. Then they add the work they had written off as impossible to resource.

Businesses use animation for three main reasons. First, animation explains abstract subjects such as software, financial products and processes better than live footage. Second, animation needs no film crew. That makes it the right format for spread-out teams, or for topics you cannot film. Third, animation ages slower than live footage. There are no dated wardrobes or office settings. The content keeps working for two to three years rather than six to nine months.

Look at four things. Turnaround speed: the industry standard is 4 to 8 weeks. Shootsta delivers an animation first cut in around 10 days. Portfolio depth: ask to see work in your sector. Pricing model: per-video freelancer rates run $2,000 to $10,000. A subscription brings the unit cost down for teams making more than 5 videos a month. Global coverage: a single-city studio struggles with teams spread across time zones.

Traditional animated video production companies charge $3,000 to $15,000 per video. The price moves with length, style, and complexity. Subscription-based production companies like Shootsta bring the unit cost down a long way. Teams on a subscription produce 5 to 50 animated videos a month at a predictable monthly rate. Your price depends on volume, animation style, and video length, so get in touch for a custom quote.

You can receive a first cut of your animated video in around 10 days after submitting your brief. That compares to 4-8 weeks at most traditional animation studios. Custom animation projects are quoted on their own timeline depending on scope.

Not at all. Shootsta handles all the animation work for you. Submit your brief with your key messages. Our creative team takes care of the rest, from storyboarding to final delivery. You can also try our free AI storyboard generator to visualize your animation before production begins.

We produce 2D character animation, motion graphics, kinetic typography, whiteboard animation, and infographic-driven videos. Our team works with you to find the right style for your message and brand.

Yes. Our team uses your brand assets, palette, fonts, and style guides, so every animation matches your guidelines. You can upload a brand kit directly to your Shootsta account.

A standard project includes scriptwriting support, storyboarding, professional animation, voiceover (if required), music selection, and two rounds of revisions. Add-ons like captions or additional languages are also available.