5 Video Formats Every US Tourism Board Should Be Producing in 2026
Tourism marketing video has converged on five formats that consistently move visitor volume, trade engagement, and stakeholder funding. Here is what each one is and how to prioritize.
May 31, 2026
Sales & MarketingSustainable Tourism Storytelling: Video That Moves Travelers
Most sustainable tourism video reads like a corporate sustainability report. Travelers do not respond. The format that works puts specific people and places first, with the board's program in the background.
May 29, 2026
Corporate CommsCrisis Communications Video for Tourism Boards
Hurricane season, wildfires, public health events, civil unrest. Tourism boards face crisis communication needs other industries do not see. Video is the format that travels furthest and fastest.
May 27, 2026
Corporate CommsEvent Recap Videos for Tourism Boards: When 48 Hours Matters
Trade shows, ribbon cuttings, festivals. Tourism boards generate dozens of events a year. The recap video is the asset that lives forever, but only if it ships within days.
May 21, 2026
Corporate CommsStakeholder Reporting Video for Tourism Boards
State tourism offices answer to legislatures, boards, and member organizations. Annual reports get filed and forgotten. Stakeholder reporting video gets watched.
May 18, 2026
Multi-Language Destination Videos at Scale for US Tourism Boards
Brand USA, state tourism offices, and city CVBs all reach the same 8 to 12 international markets. Producing destination video for each market is expensive only if you do it the wrong way.
May 13, 2026
Corporate CommsWhat a 48-Hour Video Workflow Looks Like for a State Tourism Office
Most state tourism offices wait 4 to 6 weeks for a finished video. That cadence does not match the news cycle, the legislative cycle, or the partner sales cycle. Here is what 48 hours looks like.
May 10, 2026