Small Business Videos
Professional Small Business Video Production Without the Agency Price Tag
Small businesses need video to compete, but most can't justify $10,000 per project. Shootsta gives you professional video production at a price that makes sense - you film on your phone or with our kit, and our editors deliver polished, branded videos within 48 hours.
Why does small business video production matter?
Video isn't optional anymore. 91% of businesses use video as a marketing tool, and customers expect to see it. When a prospect lands on your website and finds a real person explaining your product, they're more likely to trust you, stay longer, and reach out.
The problem for small businesses has always been cost. Traditional video production means hiring a crew, renting equipment, booking a location, and waiting weeks for editing. That adds up to $5,000-$20,000 per video - fine for a big brand, painful for a growing business.
Small business video production with Shootsta works differently. You film on your phone or with a provided kit, following simple guided prompts. Your footage uploads to our platform, and professional editors deliver a branded, polished video within 48 hours. No crews, no agencies, no surprises on the invoice.
This model works for customer testimonial videos, marketing content, staff training, and social media clips - all from a single subscription.
What types of video can a small business produce?
You don't need a big budget to produce effective video. Here are the formats that deliver the most value for growing businesses.
Brand Story Videos
Tell your company's story in a way that connects with customers. A short brand video on your homepage or social channels does more than any paragraph of text.
Customer Testimonials
Your best customers are your best marketers. Record short testimonial videos that build trust with new prospects and give your brand real social proof.
Product and Service Demos
Show how your product works instead of describing it. A 60-second demo video answers questions faster than a FAQ page and helps customers buy with confidence.
Social Media Content
Short, scroll-stopping videos for LinkedIn, Instagram, and TikTok. Produce a batch of social clips from a single filming session and spread them across weeks of posting.
Staff Training and Onboarding
Record once, train forever. Onboarding and how-to videos save hours of repeated instruction and keep your training consistent as you hire new team members.
Event and Launch Coverage
Capture your next pop-up, trade show, or product launch with short highlight videos. Turn a one-day event into weeks of content for your social channels and website.
Why do small businesses choose Shootsta for video production?
No Expensive Crews Required
Film on your phone or use a Shootsta kit. Our editors handle the rest - adding branding, music, graphics, and a professional finish without the agency price tag.
48-Hour Turnaround
Submit your footage and receive a first cut within 48 hours. Small businesses move fast, and your video production should keep pace with your marketing calendar.
Consistent Brand Quality
Every video is edited with your brand colors, logo, fonts, and style guide built in. You get a consistent look across all your videos without managing the details yourself.
Scales With You
Start with one video a month and ramp up as you grow. A subscription model means your cost per video drops as you produce more, instead of paying per project.
How does small business video production work with Shootsta?
The process is designed for people who have never made a video before. No jargon, no complex software, no film school required.
Step 1: Brief it. Tell us what video you need - a testimonial, a product demo, a social clip. Our platform gives you a clear template to fill in so nothing gets missed.
Step 2: Film it. Use your smartphone or a Shootsta video kit. On-screen prompts guide you through what to say and how to frame the shot. If you'd prefer a professional videographer, we can arrange one through our global network.
Step 3: Upload it. Your footage goes directly into the Shootsta platform. No file transfers, no USB drives, no wetransfer links to chase down.
Step 4: Receive it. Our editors add your branding, music, graphics, and any text overlays. You receive a first cut within 48 hours. Request revisions if needed, then download your finished video.
For small businesses that want to produce video regularly, a video production subscription gives you a set number of videos per month at a flat rate. The more you produce, the lower your per-video cost.
Small business video resources
Video Marketing for Australian Small Business
Practical strategies for SMBs looking to start with video marketing on a realistic budget.
Read the full article6 Tips for Filming on Your Phone
You don't need a camera crew. These phone filming tips help you capture professional footage with what you already own.
Read the full articleVideo Production Subscription vs Per-Project
Compare the costs and benefits of ongoing video production versus hiring for individual projects.
Read the full articleFrequently asked questions
How much does small business video production cost?
With Shootsta, small businesses can produce professional videos for a fraction of traditional agency costs. Instead of paying $5,000-$20,000 per video with an agency, a subscription model lets you produce multiple videos per month at a predictable cost. The more videos you make, the lower your per-video cost.
Do I need professional equipment to make business videos?
No. Most small business videos can be filmed on a modern smartphone. Shootsta also provides video kits with a camera, microphone, and lighting for businesses that want a more polished setup. Either way, our professional editors transform raw footage into branded, high-quality video.
What types of videos should a small business make first?
Start with the videos that have the highest impact on revenue. Customer testimonials build trust with new prospects. A short brand story video for your homepage tells visitors who you are. Product demos answer buying questions. Once those are covered, expand into social media content and staff training videos.
How long does it take to get a finished video?
Shootsta delivers a first cut within 48 hours of receiving your footage and brief. Most small business video projects are completed within a week from filming to final delivery, including one round of revisions.
Can I produce videos myself without a marketing team?
Yes. Shootsta is designed for non-video professionals. You film the footage using guided prompts and tips, then our editing team handles everything else - branding, graphics, music, and final polish. Business owners, office managers, and sales reps all use the platform without any video production experience.
How is Shootsta different from hiring a freelance videographer?
A freelance videographer charges per project and handles both filming and editing. With Shootsta, you handle the filming (the easy part) and professional editors deliver on-brand results. You get faster turnaround and lower costs at volume, plus every video looks like it belongs to the same brand.
What if I only need one or two videos?
Shootsta works best for businesses that want to produce video regularly. If you only need a single one-off video, a freelancer or agency might be a better fit. But if you plan to use video for marketing, sales, or training on an ongoing basis, a subscription model gives you better value and faster output.
Start Producing Professional Video Without the Big Budget
Professional video production designed for small businesses. Film on your phone, get back branded videos in 48 hours.