Production Tips
How to Write an Animation Brief
Most animation briefs cause delays because they over-specify the visual style and under-specify the outcome. Here are the nine fields an animation production team actually needs to quote accurately and start without rework.
August 13, 2026
Production TipsHow to Write a Video Brief That Gets Results
A bad brief produces a bad video. Here is a simple framework for writing video briefs that give editors and producers exactly what they need to deliver what you want.
April 9, 2026
Production TipsVideo Briefs That Editors Get Right
A bad brief costs more than the time it takes to fix. It costs a revision cycle, a missed deadline, and the trust between your team and your editors. Here is how to write briefs that get the result you want on the first pass.
January 28, 2026