public sector video

How to produce video for the public sector

Public-sector video is shaped by three gates that do not apply in the commercial sector: procurement, accessibility and security. Four content surfaces (citizen-facing, workforce training, recruitment, leadership comms), the procurement vehicles that cut 60 to 120 days off time-to-first-shoot, and the accessibility and security patterns that hold up under FOIA and ombudsman review.

April 15, 2026